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As marketers, there are so many ways to reach your target audience in the digital space, but email marketing remains one of the most integral part of any company’s internet marketing strategies. But to stand out in the sea of crowded inboxes, you should be strategic about how you set up your email marketing campaign. More specifically, holidays are one of the most lucrative times for businesses where you can use email marketing to increase conversions. Obviously subject lines and copy are important, but before you get to that point, ask yourself the question – what’s the best time to send emails?
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In the digital era, graphic design trends can evaporate as quickly as they appear. What you think is modern in the past few years may look completely outdated by 2018. While some trends are always present over time, others disappear very quickly because they are replaced by new and modern ones. Here are the design trends that we expect to take the throne in 2018.
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For many entrepreneurs, business cards are often the first impression that they leave with their prospective customers. While many of us opt for a white or light-colored business card for the sake of legibility, a darker or even black business card can be a stand out way to express your individuality.
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If you’ve had someone steal your business or design ideas in the past, this title may irk you a bit. However, there’s no need to worry, since we have no intention of blatantly stealing design ideas and passing them off as our own. The basis behind stealing ideas has deep roots in the history of artists and creators, as shown by Mark Twain who once mentioned that “all ideas are second hand,” or with Frank Lloyd Wright who’s old work looked remarkably similar to that of his mentor Louis Sullivan.
In theory, every idea you have is going to include bits and pieces from the inspiration you pull from as you grow your design business and improve your design skills. In fact, if you fail to find mentors, or at least people to aspire to, how can you avoid blatant design mistakes and achieve your own style?
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Thousands of websites are launched daily and the majority of these are incomplete websites, either because the owners do not really mind imperfection or because they have simply forgotten. The problem is, this can affect the website’s credibility and authority.
If you are a web designer, developer, or someone whose business will soon rely on your website, be sure to keep in mind these fifteen items that you need to check before launching your website. By doing so, I assure you that you will have the smoothest launch ever, without a hitch!
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