NOT ALL PUBLICITY IS GOOD PUBLICITY. It's easy to grab a lot of attention, but it's hard to grab a lot of good attention.

As the saying goes, there's "no such thing as bad publicity". The reasoning is that even if people are trying to raise a big stink about how some work is immoral, incorrect, offensive, or corrupting the youth of the world, they're just giving it attention, increasing how well-known it is, arousing people's natural curiosity as to why this thing's so offensive, and making the work into Forbidden Fruit.