Position Title: University Web and Digital Media Designer Job Category: Academic Staff Employment Type: Regular Job Profile: Web Designer The University Web and Digital Media Designer is responsible for developing, designing, and maintaining the user interface and overall user experience for the university website and web applications. In this role, the designer contributes to digital media strategic initiatives and content development, serving as a subject matter expert on web design and layout. The position ensures accessibility compliance and provides guidance to the campus community on user‑centered and accessible practices. In addition, the designer trains staff and directs the work of others as needed. The role also includes analyzing and reporting on digital content, web performance, SEO outcomes, and user experience with a focus on continuous improvement. Key Job Responsibilities Implements graphical and style standards for websites Develops, designs, and maintains the university website, including but not limited to the overall navigation flow, layout of specific pages, and creation of individual graphic elements; ensures that all design elements, templates, and finished solutions work within a variety of browser types and screen settings, along with the constraints set by development and design. Develops and implements strategic digital media initiatives, priorities, objectives, and best practices in collaboration with leadership and other functional work units Serves as a subject matter expert and unit liaison to other departments to design graphics and layouts Ensures accurate website URL mapping and implements 301 redirects to maintain SEO Conducts QA testing to ensure a seamless user experience and proper functionality Analyzes, reports on, and continuously improves digital content, web performance, site analytics, SEO Outcomes, and user experience Provides accessibility testing of the website, ensures compliance, and advises the campus community on user‑centered and accessible practices Provides design and functional maintenance of university websites and other electronic publications and applications Provides documentation and training for ongoing site maintenance Rebuilds or replaces custom functionality/modules as needed across web platforms (i.e., CommonSpot to WordPress) as applicable Department Media and Marketing Compensation The expected minimum salary for this position is $45,000 - $55,000 annually. Pay will depend on experience and qualifications. Benefits This position offers a comprehensive benefits package, including generous paid time off, competitively priced health/dental/vision/life insurance, tax‑advantaged savings accounts, and participation in the nationally recognized Wisconsin Retirement System (WRS) pension fund. For a summary of benefits, please see Required Qualifications Bachelor's degree Advanced knowledge of and professional experience with WordPress (including themes, plugins, and custom development) Proven experience migrating websites from legacy CMS platforms (e.g., CommonSpot) to WordPress Demonstrated web and graphic design skills Demonstrated experience in Search Engine Optimization (SEO), including technical SEO knowledge, keyword research, on‑page and off‑page SEO, and analytics and data interpretation Experience with HTML, CSS, JavaScript, and PHP Experience with Google Analytics 4 Understanding of accessibility standards and practices for consistent implementation (e.g., WCAG 2.1 compliance) Excellent attention to detail, along with project management, communication, and interpersonal skills Preferred Qualifications Master's degree Experience working with higher education, nonprofit, or government websites Education Required: Bachelor’s Degree Preferred: Master’s Degree How to Apply To apply, click the Apply button at the top of this page. Please upload the following documents to your application: Resume Cover letter Application materials will be reviewed as they are received, and the position will remain open until filled. For full consideration, please submit your application materials by December 16, 2025. Applications received after this date may be reviewed at the discretion of the search committee. Successful applicants must be authorized to work in the United States by their start date and must maintain continuous work authorization for the duration of their employment (i.e., a citizen or national of the United States, a lawful permanent resident, or a foreign national authorized to work in the U.S. without the need of employer sponsorship). Contact Information Giovanna Guttierez (gutierrg@uwp.edu) Legal Notices and Important Information Employment will require a criminal background check in accordance with the Wisconsin Fair Employment Act. It will also require you and your references to answer questions regarding sexual violence and sexual harassment. Note: Criminal Background Check - The Department of Workforce Development, Equal Rights Division prohibits employers from using criminal background check information, policies or practices that have a "disparate impact" and is not "job‑related and consistent with business necessity" in hiring decisions. All information used to screen or hire job applications should relate to the duties of the job. Reasonable Accommodations It is the policy of UW‑Parkside to provide reasonable accommodation to qualified applicants with disabilities. If you need assistance or accommodation in applying because of a disability, please contact the Office of Human Resources at 262‑595‑2204. Employment opportunities will not be denied because of the need to provide reasonable accommodation for a qualified individual with a disability. Parkside Crime Statistics Report In compliance with the Clery Act of 1998, the University of Wisconsin Parkside Crime Statistics Report is available here. Call the UW‑Parkside Campus Police Office at (262) 595‑2455 for a paper copy of the annual report. Transcript Requirement Please note: Transcriptions will be required upon hire. UW is an Equal Opportunity Employer Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, status as a protected veteran, or any other bases protected by applicable federal or State law and UW System policies. We are committed to building a workforce that represents a variety of backgrounds, perspectives, and skills, and encourage all qualified individuals to apply. #J-18808-Ljbffr University of Wisconsin - Parkside
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